WHY FORMULA E?

Alejandro AGAG: “We have 3 main objectives”

• The first is to create exciting and competitive racing. This will be a real competition between cars and drivers, where the best technology and the best pilot will win. We want to create a show for all ages, focusing on the younger generations that identify with many of our values.
• The second is to become a framework for the research and development around the electric vehicle (EV). Battery life and efficiency of electric engines are two fields in which many global corporations are investing vast resources. Technological breakthroughs in these fields will take the electric car to a different level. We would like to become the testing ground for those advances.
• The third is to make people believe in electric cars. Believe in the power of these cars; believe they work. To make people believe that they need an electric car and a more sustainable lifestyle. Many people don’t think about buying an electric car because they don’t know the facts about them. We want to show everyone what these cars can do.